[NOW]

NOW Awards


Monthly Global Curated

Sourced from a global network of design directors, executives and influencers.

Category Listing - Commercial

Commercial - Space

Commercial projects recognises that design is the means to create meaningful experiences for users, create value for people and drive profit for businesses.

The space category celebrates the design process and outcomes of planning, designing and constructing form, space and ambience that reflect functional, technical, social, and aesthetic considerations. It includes architecture, interior design and landscape design as well as set display and exhibition design.

  

 

Commercial - Object

Commercial projects recognises that design is the means to create meaningful experiences for users, create value for people and drive profit for businesses.

The object category celebrates creative and innovative design for an object or product. Consideration is given according to the design context and need, design innovation and the application of human centred design principles. 

  

 

Commercial - Visual

Commercial projects recognises that design is the means to create meaningful experiences for users, create value for people and drive profit for businesses.

The visual category celebrates creative and innovative design in printed, digital or environmental representations of ideas and messages. Consideration given to clarity of communication and the matching information style to audience.

  

 

Commercial - Digital

Commercial projects recognises that design is the means to create meaningful experiences for users, create value for people and drive profit for businesses.

The digital category celebrates design outcomes across digital platforms and includes motion design, front end and interaction design, user experience design and digital product design.

  

 

Commercial - Experience

Commercial projects recognises that design is the means to create meaningful experiences for users, create value for people and drive profit for businesses.

The experience design category celebrates designed journeys, services, events and processes where the focus is placed on the experiences of the user. Consideration is given according to the design context and need, design innovation and the application of human centred design principles.

   

 

Commercial - Systems

Commercial projects recognises that design is the means to create meaningful experiences for users, create value for people and drive profit for businesses.

All systems are designed to serve a purpose – and that purpose is to serve people. Systems design optimises systems performance by systematically focusing on the human component - human capacities, abilities, limitations and aspirations.