Category Listing - Tag: Innovation
Digital - Expanded Service or Application
Open to apps in all categories with updates and developments that truly enhance the user experience and take your app or service to another level.
Digital - New Service or Application
This can be any new service or application from a start-up to an industry leader. It’s not just bells and whistles we're after but true innovation, exceeding expectations and filling a void that had previously been open.
Marketing - Mobile Campaign
This category recognises campaigns that use elements such as competitions, promotions, games and messaging to engage customers via mobile applications.
Better Future - Circular Economy
Projects that expand and grow the use of circular economy principles.