[NYC21]

Category Listing - Tag: Innovation

Digital - Expanded Service or Application

Open to apps in all categories with updates and developments that truly enhance the user experience and take your app or service to another level.  

 

Digital - New Service or Application

This can be any new service or application from a start-up to an industry leader. It’s not just bells and whistles we're after but true innovation, exceeding expectations and filling a void that had previously been open.  

 

Digital - Dev Platform/Dev tools/framework

The current pick of the crop apps have moved from roll your own to accelerating by using platforms, platforms like yours. The winner of this category will be a platform or service that makes the life cycle go easier than other alternatives, it will power features that would have taken years to bring to market and allow digital designers to run and jump where if they had to do it themselves they would just be imagining their solution  

 

Marketing - Mobile Campaign

This category recognises campaigns that use elements such as competitions, promotions, games and messaging to engage customers via mobile applications.  

 

Better Future - Circular Economy

Projects that expand and grow the use of circular economy principles.  

 

Better Future - Economic Growth

Projects that expand and grow the economy through additive methods rather than extraction, encompassing circular economy, environmental. equity and community values.  

 

Better Future - Environmental Sustainability

Projects that encourage a positive environmental impact through understanding and implementation of the Sustainable Development Goals.  

 

Better Future - Equity & Inclusion

Projects that expand and grow the inclusion, integration, diversity and community.