2015 New York Design Awards

spaces, objects, visual, graphic, digital & experience design
design champion, best studio, best start-up & best supplier
plus over 40 specialist categories

accelerate transformation, celebrate courage
growing demand for design


Panel members are recognised voices in the design economy sourced from leading studios, industry bodies and design commissioners. The panel members curate nominations, rate programs, contribute content and provide advocacy. 

The panel is broad based as the programs cover multiple markets and design areas. Additional panel members are appointed throughout the year to provide specialised input and ensure diversity. Our reachout is driven through the advocacy of the programs by the panel. Panel members do this though mentioning the awards via social media, advocating to partners and speaking about the awards at forums or during private conversations. 

Rick Bell - Architecture
President, Fredric Bell LLC

Rick Bell is an architect and urban strategist consulting to organizations and institutions on matters of design excellence, design build, sustainability, resilience, accessibility and urban design. He served as executive director of the American Institute of Architects New York Chapters from 2001 to 2015 where he helped create the Center for Architecture on LaGuardia Place. Previously Rick worked in the public sector at the NYC Department of Design & Construction, serving as Assistant Commissioner of Architecture & Engineering. He has also worked in the private sector in New York, France and Switzerland, and was a design partner at WBTL Architects & Planners. Elected a Fellow of the American Institute of Architects in 2000 for his work in public facility design, Rick has received numerous honors, most recently the AIA’s 2014 Kemper Award and the rank of Chevalier dans l’Ordre des Arts et des Lettres from the French Ministry of Culture.  


Mark Bergin - Experience Design

Courage is the root of all creative projects, courage of the sponsor, courage of the project team and courage of the creative team. design100 celebrates courage through 11 design awards programs. All programs are marketplace centric and offer an opportunity to recognise those that are defining tomorrow. When I'm not advocating or celebrating design, I work as an adviser to projects on the client side, providing expert input on how to structure projects, develop creative ideas and engage the best of market suppliers to deliver exceptional project outcomes. At the heart of my work is a focus on experience design. Always with one simple question - are we making something that is Made for People? Specialties: creative direction, experience design, project guidance, project direction   


Frederic Bonn
Executive Creative Director, JWT New York

Frederic Bonn was recently appointed Executive Creative Director JWT New York overseeing digital creative across the agency’s flagship New York office whose clients include PUMA, Nestle, Energizer personal care or Google. Prior to JWT Frederic was Executive Creative Director at Razorfish New York. During his tenure, he helped double the size of the creative department, and, in the process, helped Razorfish become the first digital agency to be featured on Advertising Age’s A-List two years in a row. He oversaw creative across all agency clients, including Mercedes-Benz, Citibank, UNIQLO, Ford, Smart Car and Morgan Stanley, and drove innovative efforts such as the world’s first tweet race for Mercedes-Benz and the first graphic novel written by and starring its readers for Axe Anarchy.  


Shannon Byrne
Chief Content Officer, Cloudpeeps

As the CCO of CloudPeeps Shannon is focused on optimizing the customer and Peep marketplace experience, creating educational content and forming unique partnerships to make it better each day. She is a passionate writer with a knack for connecting people and a desire to create an impact with her work. Her experience spans across content development + strategy, community design + management, social media strategy, PR, event coordination, and beyond. Shannon is also the founder of asongaday.co, a community of curators who hand-select a song based on your personal preferences daily  


Sam Cannon
Executive Creative Director, North America, Razorfish

Sam oversees multi-disciplinary creative teams working on digitally born campaigns, products, and experiences for brands such as Kraft, Delta Airlines, Samsung Mobile, Target, AT&T, and Bridgestone Tires. Their work has been awarded at The One Show, Webbys, and Effies and covered by publications such as New York Times, Wired, Inc., Mashable, and Contagious. He has spoken at numerous conferences, judged the ADDYs and Effies, and conducted workshops at the Cannes Lions Festival of Creativity. Before Razorfish, Sam was Executive Creative Director at Organic, where he led award-winning work for global clients such as Jeep, Hilton Hotels, and Kimberly-Clark. There he also co-directed Camp Organic, a week-long boot camp in ideation and customer empathy, for over five years. A former music journalist, Sam still obsesses over discovering music – new and old – and sometimes writes about it at 3hive.com, a music blog he has been running with friends for almost a decade.   


Paul Charlwood
Director, Charlwood Design

Passionate about design in all its facets, he has engaged with many areas of design culture during his career. He established his versatile industrial design consultancy Charlwood Design in 1993, and has since developed a reputation among clients and peers for his innovative, simple yet elegant design solutions for consumer, medical and capital applications. Consequently, the consultancy has collected a raft of design prizes and accolades, among them multiple Premier's Design Awards, 'Gold' at NeoCon, and a Good Design Award from the Chicago Athenaeum and Australian International Design Award, as well as being admitted to the Australian Manufacturing Hall of Fame. Perhaps the most visible Charlwood Design creations were the Queen's Baton for the 2006 Commonwealth Games. Always eager to support Australia's design culture, Paul has been state President of the Design Institute of Australia and Director, where he co-authored the DIA education policy and contributed to policy and strategy for industry and government. In 2006, he founded the ‘best-selling’ Melbourne Design Guide, a 350 book on local design culture and Sydney Design Guide, and has been a key driving force in establishing the Design for Sustainability working group and the Greenfly lifecycle online tool. His design work has been featured in the National Design Triennial: Why Design Now? The Smithsonian Institution’s Cooper-Hewitt National Design Museum, New York.   


Steve Cornwell
Creative Director, The Howard Hughes Corporation

Steve Cornwell was CEO and Founder of Cornwell Design one of Australia's leading desgin studios. After working with Steve at Cornwell Howard Hughes Corporation made the decision to launch their own in-house design studio, appointing Steve as the Creative Director. HHC Studio is now the corporation's in-house design, marketing and branding group.   


Jamie Durie
Founder & Principal Designer, Durie Design

Jamie Durie is an international award-winning designer, and founder and Director of Durie Design - now in its 16th year with over 33 design awards nationally and internationally. With offices in Sydney and Los Angeles. Jamie has authored 10 best-selling books (Edible Garden Design, 100 Gardens, Jamie Durie's The Outdoor Room, Outside with Jamie, The Source Book Editions I and II, Inspired by Jamie Durie, Outdoor Kids, The Outdoor Room and Patio Garden Design) and an outdoor lifestyle magazine The Outdoor Room. Largely responsible for completely changing the face of landscape design in Australia, Jamie Durie is the master of the Outdoor Room concept, inspiring a whole new generation to rediscover their gardens and integrate them as extensions of their living spaces. In his mission to bring us back to the earth and reconnect us with nature, not only has his work blurred the boundaries where architecture meets nature, but through his 15 years of work in design, he has organically bridged the gap and seamlessly transitioned between the design disciplines that govern the interior and exterior spaces. Coupling his love of natural spaces with the warmth and comfort of interior spaces without compromising one or the other, he and his team have created residential and commercial spaces that share an equal dedication to transterior harmony. Undoubtedly one of Australia's most successful design exports and recognisable talents, Jamie has featured in over 40 television shows worldwide.   


Dan Formosa
Co-founder, Smart Design

Dan Formosa is a consultant in design and design research. He has developed products and services in a wide range of categories. With a background in product design, he holds a Masters and a Ph.D. in Ergonomics and Biomechanics. His work has received numerous design awards and has been selected for national and international exhibits.  


Eric Gertler
Managing Director/Executive Vice President, Center for Economic Transformation, NYCEDC

Eric Gertler is currently serving as Executive Vice President for the New York City Economic Development Corporation and Managing Director, Center for Economic Transformation (“CET”) for the City of New York. The CET aims to develop New York City’s major business sectors by implementing policy and programmatic initiatives that address current issues faced by each industry, create good jobs, and promote entrepreneurship and economic diversification across the five boroughs. Prior to his role at the NYCEDC, Eric served in leadership roles at a number of technology companies, including Altruik, PrimeAxis Media, and Privista. Prior to these initiatives, Eric worked in the magazine and newspaper industries, with his last position being the President of the three magazines U.S. News & World Report, Fast Company and The Atlantic Monthly. He is also the author of the book Prying Eyes: Protect Your Privacy From People Who Sell To You, Snoop on You, or Steal From You (published by Random House). Eric is a member of Young Presidents Organization (“YPO - WPO”) and recently served as the Chair for the New York Metro chapter.   


Kiel Mead
Founder, American Design Club

Born and raised just east of the midwest, Kiel Mead got rather used to ordinary things. Soon enough, after relocating to Brooklyn, NY, he recognized that while most of the everyday objects we see do not change on their own, our perception and appreciation of them varies greatly in terms of the nostalgic imprints they leave in our minds. Out of matchsticks, car keys, previously chewed gum, string and even onomatopoeias, Kiel fashions jewelry which is overtly non-descript into pieces of desire. His approach to design wields results both remarkable and unexpected. Kiel's innovative designs have been featured in magazines, museums and myriad web sites.  


Victoria Milne
Director Built/NYC, Public Art and Design Initiatives, Dept of Design & Construction, CIty of New York

Victoria is the Director of the Office of Public Art and Design Initiatives at NYC's Department of Design and Construction (DDC), where her team manages public art commissions and the Built/NYC program as well as innovative design programs. DDC manages the capital programs for most mayoral agencies, and has a combined streets and buildings budget of over $8 billion per year.  


Mark Stefurak
Director Architecture & Design, Steelcase



Willy Wong
Faculty, School of Visual Arts

Willy Wong is a creative consultant in New York City. He previously served as Chief Creative Officer of New York City's official marketing and tourism organization from 2006-2014. He built a multidisciplinary team that managed brand NYC and produced cross-agency civic initiatives, public-private partnerships, and integrated global campaigns. Willy is a board member of Center for Urban Pedagogy and Adobe Partners by Design. He is a former advisor to SXSW Interactive and former president of AIGA/NY. At the School of Visual Art, he teaches a BFA senior interaction design course on innovation for smarter living/cities and an MFA thesis seminar on design entrepreneurialism. At Parsons the New School for Design he teaches tourism branding and design as placemaking. He's served as guest critic and visiting lecturer at Yale, FIT, NYU, MICA, Cooper Union, Columbia, and Princeton. Willy received his MFA from Yale University and AB from Dartmouth College.  


Jennifer Zhu Scott
Co Founder and Principal , Radian Partners

Jennifer Zhu Scott is the cofounder and Principal of Radian Partners, an advisory firm focusing on private investments in renewable energy, media, and disruptive tech with 'double bottom lines' - do well and do good. Prior, she was head of business development and strategy in APAC for Thomson Reuters. She co-founded one of the first education companies in China and sold her shares in her 20's before moving to UK as a senior advisor to the education subsidiary of Daily Mail & General Trust. Jennifer is the chairman of Music for the Growing Mind, a charity inspired by Venezuela's El Sistema, which provides free classical music education to underprivileged children in Hong Kong. In 2014, she was appointed as one of the 18 council members of China Council convened by the Global Agenda Council, the World Economic Forum's think tank. In 2013, Jennifer was honoured by WEF as a Young Global Leader. Jennifer studied Applied Mathematics in Sichuan University and holds an MBA in Finance with Manchester Business School, where she earned distinction with her research on PE/VC in China and was awarded as a Distinguished Alumni. Jennifer is a China Fellow of Aspen Institute and a permanent member of the Aspen Global Leadership Network.  



Best of the best

Winners list