Over the last six months I have held 25 Design Leader Town Halls where C-suite leaders have shared strategies, frustrations and insights on what’s ahead. Joining the conversation has been McKinsey, frog, Collins, Apple, Hyperloop Transport Technologies, PepsiCo, Logitech, Hong Kong MTR, Pentagram, PriestmanGoode and a host of other senior leaders, learning and pooling actionable knowledge to use as they explore the New Possible.

With six months’ perspective, we now know there is no such thing as going ‘back to normal’ - the initial interruption to supposed ‘normal life’ had many asking how quickly we could return. Political leaders and the media ran with it, but it soon became clear, the only path forward is, well, to go forward and evolve into the New Possible.

We broke through barriers we thought were impossible, decided to be a little kinder to each other, and recalibrate what was important. The hope of humans shone clear – little changes with new possibilities opened up, industries reconfigured to produce medical devices not cars, cafés became providores. Yes, many businesses have suffered and may never recover, but there is no doubt that others have thrived.

The question now is how do we reimagine? What is the New Possible and how do we get there? Our catalog of 25 Town Hall episodes provides exciting insights and big ideas from our thought leaders and we encourage you to take a deep dive into the videos and podcasts. Take the time to investigate these ideas and expand your considerations for the New Possible.

To get the most out of the Town Hall experience, join the club and become a Design Exec Club member. Members gain access to participate in the panels, be in the room after the session where our leaders connect the dots, source new partners, and expand your capacity to accelerate into a better future. Head over to the Design Exec Club for more information.

The motto of the Design Exec Club is ‘we don’t make things, we make things happen’. I am certain our Town Hall content will help you accelerate and make better decisions as you move into the New Possible.

Mark Bergin,
Founder & CEO
BETTER FUTURE and The Design Exec Club