Ole Reuss - Design in the Boardroom - Episode 27 - Better Future Podcast
Welcome to the Better Future Podcast: Design in the Boardroom series. As part of this series, we will be releasing 40 podcasts over 40 days. From field recordings to live panels with global design giants, the Design in the Boardroom series will discuss how boards are leveraging design to accelerate economic outcomes – in other words, how design is being managed up, down and across organisations.
In this episode Mark joins Ole Reuss to talk design, innovation and disruption. Ole shares how Volkswagen took a long-game approach to building digital platforms to power all their brands and help accelerate the transition to a digitally enhanced customer experience.
Hosted by: Mark Bergin, Founder & CEO of BETTER FUTURE - Linkedin, Instagram, Twitter
Guest: Ole Reuss, Volkswagen AG Digital:Lab - Linkedin, Twitter
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