Loïc Sattler - Design in the Boardroom - Episode 25 - Better Future Podcast

23 July 2019 | Lucy Grant

Welcome to the Better Future Podcast: Design in the Boardroom series. As part of this series, we will be releasing 40 podcasts over 40 days. From field recordings to live panels with global design giants, the Design in the Boardroom series will discuss how boards are leveraging design to accelerate economic outcomes – in other words, how design is being managed up, down and across organisations.

In this episode Mark joins LoÏc to talk about services, products and disruption. The layers here are about culture and choice - as organisations develop more direct relationships and touchpoints with customers they have a choice to evolve their culture or risk an experience shift, where the internal culture becomes damaging to the brand. 

Hosted byMark Bergin, Founder & CEO of DRIVENxDESIGN - Linkedin, Instagram, Twitter

Guests: Loïc Sattler, Experience Design Lead at Futurice Berlin - Linkedin, Instagram, Twitter

Back to news