Contributions by Mark Bergin

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Courage is the root of all creative projects, courage of the sponsor, courage of the project team and courage of the creative team. design100 celebrates courage through 11 design awards programs. All programs are marketplace centric and offer an opportunity to recognise those that are defining tomorrow. When I'm not advocating or celebrating design, I work as an adviser to projects on the client side, providing expert input on how to structure projects, develop creative ideas and engage the best of market suppliers to deliver exceptional project outcomes. At the heart of my work is a focus on experience design. Always with one simple question - are we making something that is Made for People? Specialties: creative direction, experience design, project guidance, project direction

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