Project Overview
Working closely with Tesco's Novoda delivered a native suite of Android applications including its' flagship Tesco groceries app and Tesco launcher which provides users with access to all of Tesco's digital services.
Project Commissioner
Project Creator
Team
Novoda
Kevin McDonagh, Carl Harroch, Paul Blundell, Antonio Bertucci, Ben Augustin, Shivam Ghadia, David Gonzalez, Adam Brown
Tesco
Tim Kim - Head of Software
David Lovett - Product Owner
Siadhal Magos - pProduct Owner
Angelina Foo - UX
Luke Forsythe - UX/UI
Icons/support from Gunther Beyer
Project Brief
The brief was to create a collection of apps for the Tesco Hudl, an affordable Tesco branded tablet set to rival other market competitors, Novodas task was to create a selection of apps for the hudl combined with a launcher and ROM to bring everything together.
Novoda also creating the Groceries app which has made the experience of shopping for groceries with the UK's leading supermarket a hassle free experience.
Project Need
Novoda's integral part of creating the Hudl applications was with the launcher, using a T symbol at the bottom of the screen, users can access a number of services at just a touch of button. Inside the T - launcher the user can access Music, TV, clubcard and importantly grocery shopping.
The simplicity of the grocery app and launcher has created a unique, innovative and enjoyable shopping experience for the user; with the increased use of mobile shopping and the need for users to save time the grocery app is every shoppers best friend.
User Experience
The T- Launcher is permanently displayed at the bottom of the Hudl making this function extremely easy to access.
When using the grocery app users are able to easily browse the shelves of the Tesco store making shopping for groceries a simple and enjoyable experience, users are able to browse using a search function, by store department ie bakery and even by using the recipe function which not only suggests recipe ideas but will add all the required ingredients to your basket in a touch of a button.
Users can access
- Tesco's entire shopping catalogue
- Manage their grocery deliveries
- Add entire ingredients for recipes at a touch of a button
Users are also able to view grocery orders and club card information on the hudl home screen by using the widget.
Project Marketing
The Tesco hudl tablet has been widely advertised in the media, Novoda have created press releases in Tech City News, TG Daily and Paypers. The Hudl is also featured on the Novoda website.
Project Privacy
Novoda practices standard industry security and leverages native account management on the Android platform.
Retail & Shopping
This category relates to applications that have been developed to promote retail shopping.
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