[SYD14]

2014 Sydney Design Awards

Sekisui The Hermitage

Wayfinding

The Hermitage is a master planned residential community in South-western Sydney’s Camden Hills and the first planned community for Sekisui House in Australia. The Sekisui House development is committed to sustainable design and the ethos of creating homes that can grow and adapt with generations of users. Sekisui aims to work towards improving social, economic and residential values of the homes and the communities that they create. The precinct will eventually contain 1800 premium home sites along with commercial and education facilities set in 120 hectares of golf course and over 26 hectares of open parklands. The landscape conceived by Hassell is based on design principles that reflect Sekisui’s vision including encouraging access to nature, respecting the existing qualities of the site, utilizing the landform as a definer and conserve and enhance natural ecosystems and associated processes. The parklands contain mature trees, revitalized waterways and 10 kilometres of cycle ways and shared pathways that link across the site to form wildlife corridors.

Finalist 

 

QANTAS HONG KONG LOUNGE

Interior Design - Hospitality

THE QANTAS HONG KONG LOUNGE is the evolution of the regional luxe lounge concept developed originally by the SUMU / CAON design team for the Qantas Singapore Lounge. Qantas’ brief to SUMU DESIGN and CAON STUDIO was to reflect a new boutique style concept representing Hong Kong through its design, and taking cues from the design developed for the Qantas Singapore Lounge.

Winner 

 

Qantas Campus Signage

Graphic Design - Environmental

Frost* designed an integrated signage, wayfinding and environmental branding system for the newly-launched redevelopment of Qantas HQ in Sydney’s Mascot.

Winner 

 

I'm On - Ending HIV Extension Campaign

Advertising - Outdoor, Retail, POS

Frost* covered Sydney in condoms, with a campaign created for the AIDS Council of NSW (ACON). The Stay Safe campaign was one of three components of Ending HIV (which also includes Test More and Treat Early to be deployed early 2014) and was aimed to create a dialogue with gay men that would reinforce condom use as a key factor for ending the HIV epidemic.

Winner 

 

City of Sydney Bike Posters

Graphic Design - Illustration and Type

Frost* collaborated with the City of Sydney to create a graphic poster campaign featuring a bicycle-themed, hand-drawn font, to encourage bike riders to ride safely when using the City’s roads and new network of cycleways.

Winner 

 

Goodman Placemaking

Graphic Design - Environmental

The installations are an artistic and innovative way of communicating the brand, and the finished products are a feat of creativity and engineering.

Finalist 

 

Qantas Campus Signage

Wayfinding

Urbanite designed an integrated signage, wayfinding and environmental branding system for the newly-launched redevelopment of Qantas HQ in Sydney’s Mascot.

Finalist 

 

ANZ Head Office Signage and Wayfinding

Wayfinding

One of the latest buildings defining Sydney’s skyline, ANZ’s NSW head office (known as ANZ Tower, Sydney) occupies twenty floors of the forty-two-storey tower. Home to more than 2000 staff, the space represented a significant opportunity to consolidate ANZ’s various business units into the one building and promote a kinetic workplace, where staff are free to move about the building. Interior designers Hassell, strived to strengthen connection and flexibility through the use of multiple three-storey pocket atriums within the central core of the building, creating visibility across multiple floors and promoting staff connection with one another. ANZ Tower represents an innovative shift in the financial services industry, allowing staff to work flexibly through offering worksetting options and intertwining communal zones within meeting spaces. Social neighborhoods are formed at level change locations and a central stair forms a heart flowing through the core of the building, prompting interaction and allowing for multiple spaces where the right worksetting can be chosen for the right task. The interior spaces aim to reflect the values and identity of ANZ, creating a cohesive work environment that communicates the idea of a unified ANZ team.

Finalist 

 

Quay Quarter

Graphic Design - Identity and Branding

Quay Quarter is AMP Capital’s major city-shaping redevelopment project in Sydney’s historic Circular Quay. A consolidated public domain upgrade, AMP Captial will transform this landmark site into a vibrant destination in keeping with its iconic location and supporting Sydney’s future as a green, global and connected city.