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Design Champion

Lend Lease Development

Victoria Harbour - City Quarter

Landscape Design | Commissioner: Lend Lease Development | Creator: ASPECT|OCULUS

ASPECT|OCULUS led the master planning, design, co-ordination, and implementation of this Docklands project – the Victoria Harbour City Quarter. Countering the perception of Docklands as windswept and unfriendly with large footprint built form; we delivered a fine grain public realm network of streets, laneways, play spaces, courtyards, temporary activation, integrated public art, a plaza, park and promenades. Our place led curatorial program has connected Docklands to the city and people with each other. Over seven years we have ensured the implementation of the masterplan’s sustainability principles, from materiality and process, to green infrastructure, public transport and public realm. Key areas include: 1.Buluk Park: a significant public open space with outdoor reading rooms and events spaces servicing the City of Melbourne’s Library at the Dock and Maternal Health Centre 2.High amenity streets and urban reforestation; public transport infrastructure and bike lanes 3.Integrated public art, two exemplary playspaces, pocket parks and the relocation of the community garden 4.Temporary transformation of an undeveloped site into an outdoor fitness hub, with sports courts running circuits, outdoor exercise facilities and a dog park 5.‘Water Plaza’ a waterfront urban lounge and maritime transport hub

 

 

Toorak Park

Graphic Design - Publication | Commissioner: Lend Lease | Creator: Hoyne Design

Toorak Park by Lend Lease was a new 466 home community in one of Melbourne’s most affluent and established suburbs, Armadale. Hoyne created a thoughtful campaign that elegantly communicated the true value of Toorak Park and how easily it fit into the fabric of Armadale.

 

 

Toorak Park

Marketing - Branded Experience | Commissioner: Lend Lease | Creator: Hoyne Design

Armadale, one of Melbourne’s most affluent and established suburbs was going to be home to a new community of 466 homes within its blue chip borders. Lend Lease secured the largest, and last, urban infill site in the suburb. Hoyne created the branding and overall campaign, communicating the true value of Toorak Park and how easily it fit into the fabric of Armadale.