[MDA2013]

2013 Melbourne Design Awards

Awards Entries

NAB Split banking campaign - NAB / Principals

Advertising - POS

- Winner

This was a retail campaign developed for NAB that targets split banking customers, encouraging them to re-think their promiscuous banking behaviour and to consolidate their banking with NAB. The campaign idea, developed by Clemenger BBDO Melbourne, tapped into the insight that by having accounts with multiple financial institutions Australians were making their banking more difficult and confusing than it needed to be. This lead to the idea of “Multiple Bank Disorder”. We were asked to help visualize this idea using NAB’s flexible identity system.

 

Madame Flavour - Brand Campaign - Madame Flavour / Nourish Brands

Advertising - Print

Finalist

Madame Flavour is a tea unlike any other in the supermarket. With her beautiful loose leaf blends, lovingly created and wrapped in silky infuser pods - they are something beautiful to behold. The advertising needed to capture this beauty and bring it to life.

 

Immersed Dance Industry Gala - Collaboration The Project / Boom Media

Advertising - Print

Finalist

Immersed Dance Industry Gala is an exciting annual dance showcase held at The National Theatre, St Kidla. Featuring the Australian best dancers and choreographers, Immersed is a spectacular showcase of Australian dance.

 

Dora Rings Brand Campaign - RJ Scanlan / Nourish Brands

Advertising - Print

Finalist

Dora is the worlds best selling brand of men's wedding ring. A new brand and social media campaign has been developed to entice men to get involved in the selection of their ring - as generally they want nothing to do with wedding preparations!

 

NAB EOFY campaign - NAB / Principals

Advertising - Print

- Winner

The end of the financial year (EOFY) triggers a good opportunity for Banks to have a conversation with their customers about various finance related topics, whether it’s a message about the Federal budget or getting your home loan in order. We were given the opportunity to take a great idea developed by the Bridge last year around “getting your ducks in a row” and applying the new NAB brand identity to refresh this campaign for 2013 EOFY. The campaign was then implemented by various NAB comms teams.

 

The Famous Spiegeltent Campaign - Arts Centre Melbourne / Studio Jack

Advertising - Print

Finalist

Arts Centre Melbourne wanted to revitalize and unify the Spiegeltent brand, highlighting the broad scope of the range of shows. Drawing inspiration from both the cheeky, playful vibe of the many circus, burlesque & cabaret performers and the vintage aesthetic of the Spiegeltent itself, we created a versatile visual identity to apply across print, outdoor & online.

 

Penleigh and Essendon Grammar Senior School - Penleigh and Essendon Grammar School / McBride Charles Ryan

Architecture - Commercial - Constructed

- Winner

The Infinity Centre is a new senior school for the Penleigh and Essendon Grammar School in Keilor East. PEGS approach to VCE combines structured pedagogy with individual freedom, and fosters socialisation and interaction. The Infinity Centre reflects this approach through the key concepts underpinning its design: the dynamic between structure and fluidity; between uniformity and individuality. At a practical level, the Infinity Centre provides all the structured areas required of such a facility. Beyond this, the design is developed as an abstraction of the infinity symbol. Like the gothic cathedral, the symbolic form is embodied in use. At the centre of the infinity plan, where all the wings cross over, is the library. The building is clad in gloss-black and silver-banded brickwork, like a medieval walled city. Sweeping ‘gateways’ maintain the fluid continuity of this form and provide access into the school’s sheltered inner courtyards. The coexistence of these contrasts is emblematic of the school’s pedagogical approach. The Infinity Centre is a celebration of the potential for architecture to realise the ambitions of its community.

 

Doncaster BMW - Chick Constructions / WMK Architecture

Architecture - Commercial - Constructed

- Winner

BMW Doncaster has celebrated its 20 year anniversary with a show-stopping $20 Million transformation, tripling the size of its facilities to 15,000 sqm of glittering new showrooms, state-of-the-art service workshops, unprecedented new staff facilities and customer amenities. With a clever re-use of existing building elements and infrastructure, new construction techniques and innovative sustainability initiatives, Doncaster BMW now has market leading facilities to display new BMW Cars, new BMW Motorbikes, new Mini Cars and pre-loved vehicles as well as accessories, parts, and of course vehicle servicing. The new complex also accommodates customer lounge and café areas, customer entertainment and interaction areas and leading edge central staff amenities and facilities. The high-tech, high-spec facility is a manifestation of the vision and drive of Ingo Reisch Managing Director of BMW Doncaster, innovative new design ideas from WMK Architecture and the precision of project managers and builders Chick Constructions. Investment in sustainable, intelligent design and quality built environment is aimed at exciting the customer, providing a motivating workplace, communicating the BMW brand and paving the way for continuous improvement.

 

Birkenstock Australia Headquarters - Birkenstock Australia / Melbourne Design Studios

Architecture - Mixed - Use - Constructed

- Winner

This project won a Melbourne Design Award for unbuilt work last year, before it was even constructed. With its sustainable architecture and healthy environment, we thought we should put it to the test, now that it is finished and Birkenstock Australia have moved in. And you know what ? I think it has come up as the most beautiful headquarter premises not only in Melbourne, but probably all over Australia. What do you reckon?

 

Piermont - Private Client / Rachcoff Vella Architecture Pty Ltd

Architecture - Residential - Constructed

Finalist

Single storey private residence for a family of 6 in semi-rural Victoria.

 

hans house - / MODO Architecture

Architecture - Residential - Constructed

Finalist

A new family home in the western suburbs of Victoria, the proposed design strives to create a house

 

Wolf House - Wolf Architects

Architecture - Residential - Constructed

Finalist

What is a family home in this day and age? There is a trend for larger homes but how do we make them homely and inviting? How do we keep a family connected? The Wolf house answers these questions through the architects design philosophies. Wolf Architects believes that the family is the microcosm of humanity and that the house (as a place to nurture the family) is a microcosm of all greater architecture. The Wolf house has an "East meets West" theme for a Young family of 5 with Asian heritage. A home that is playful, flexible, energy efficient, and light filled. An open plan with views and vistas throughout, yet still private with clearly defined spaces and zones. A house to make or preserve memories with ample storage and display space for various collections and art pieces. A home based architectural practice is also to be accommodated with separate entrance and amenities. Then there are also the 5 classic cars to consider. There were many things to consider and the challenge was in bringing it all together such that it all feels homely and connects the family

 

Aireys Inlet Residence - Private Client / Perrett Ewert Leaf Pty Ltd

Architecture - Residential - Constructed

- Winner

Located 50 metres above sea level and overlooking the ocean, capturing the site's natural features was a priority. A secluded bush coastal site featuring unbroken panoramic views to Victoria's Southern Ocean 50 metres below, capturing views north easterly along the coast to Point Roadknight near Anglesea , and glimpses of the light house at Aireys Inlet to the south west. Situated high at the top of the large site, it was an opportunity to deliver to the client a unique residence overlooking the tree tops to the ocean views from the living and entertaining areas , and through the rear courtyard and entertaining area to the swimming pool on the forest side of the house.

 

Dent Street House, Glen Iris - Private Client / Metroworks Architects Pty Ltd

Architecture - Residential - Constructed

Finalist

A funky and stylish, open planned and welcoming home with all the modern conveniences, nestled into a beautifully landscaped garden. With a modern architectural style, the home has a dramatic entrance composed of a cantilevered portico, angular walls and eaves, high volumes and an amazing hand-laid stone fin wall that cuts from inside to out and soars from the impressive entrance through the first floor and beyond the roof. The exterior also features zinc cladding on the upper walls and a stunning cantilevered, eave design complemented by the warmth of natural timber cladding and zinc-coloured face brickwork. The interior includes crisp, custom-designed joinery throughout – all designed by the architect to work with continuity of style throughout the house. The layout is completed by a covered alfresco area in the landscaped back garden, with striking black ceiling that "disappears" into the night sky. An integrated outdoor kitchen seamlessly links the interior living spaces to the garden, swimming pool and spa. Located close to the house, the swimming pool and spa double as a water feature – bringing the outside in.

 

Open House Melbourne 2013 - Open House Melbourne

Design Event

- Winner

Open House Melbourne aims to engage public to understand our city; its past, present and future. We do this through opening buildings of interest, providing information on the significance of each building, promoting design and explaining design concepts – and we make it FREE as design is for everyone. Open House Melbourne is an annual, free weekend-long event in July for Melburnians and visitors to learn more about and appreciate the architecture, urban design and design excellence of our city. The free Speaker Series, held in the lead up to the event weekend, allows the public to understand how discussions on architecture and design are framed by architects and designer, and most importantly to unveil the multitude of design processes that are implemented by architects to create our significant architectural buildings and creative spaces.

 

Grand Designs Live - Diverseified Exhibitions

Design Event

Finalist

Grand Designs Live Melbourne was held for the first time in September 2012 but has already positioned itself as Australia’s most dynamic and innovative home design show, appealing to discerning, high income consumers looking to create their own ‘ Grand Design.’ An official extension of the extremely popular Grand Designs international television program, the consumer event brought the concept of innovation in design to life with essentially four home shows, in one extraordinary event. Despite a crowded Home Show market, Grand Designs Live was able to successfully differentiate itself from its competitors, highlighting the premium and bespoke nature of the exhibitors, sponsors and products. The show aimed to educate, excite and inspire design savvy visitors looking for inspiration and ideas to help them build, renovate or update their homes. Featuring a unique floor layout with distinct zones (building/renovations; kitchens/ bathrooms; interior design/soft furnishings; and gardens/outdoors), the show drew large enthusiastic Melbourne crowds eager to see UK and Australian celebrity hosts, and experience superior home design, bespoke materials and a premium product mix that was aspirational yet attainable. Ultimately the award winning show exceeded expectations and received glowing accolades from sponsors, exhibitors, the 28,000 visitors who attended.

 

Willow Leisureware Products - Willow Ware Australia Pty Ltd

Design Manufacturer - Made in Melbourne

- Winner

Willow Ware Australia is celebrating over 125 Years of continuous manufacture here in Melbourne. From very humble beginnings in North Melbourne to a state of the art automated manufacturing facility in Tullamarine. Willow Ware Australia continues on its journey as a family owned enterprise, employing over 250 people with dozens of products available at all major retail outlets. Willow remains a very recognisable brand in Coolers, Storage, Refuse and Outdoor products.

 

Guild Insurance SAFETY Tool App - Guild Insurance and Fitness Australia / Butterfly

Digital Experience - Games

- Winner

Your new client Tony hasn’t exercised for many years and is overweight and unfit. He wants to go from fit to fabulous by losing a certain amount of weight in time for his wedding. As a Fitness Professional, can you determine Tony’s exercise risks and safely navigate him to a realistic goal? The SAFETY Tool App takes a light-hearted approach to the important messages of the SAFETY Tool acronym, encouraging fitness professionals to start thinking about the risks they may face in their day to day work. Players use the SAFETY Tool acronym (Stop and think, Analyse and evaluate, Follow the Right Practice, Evaluate your actions, Teamwork and communication, and You are responsible) to make in-game choices for Tony that implement a realistic and safe fitness program for him to reach his goal.

 

JHC StoryPod (Mobile Application) - Jewish Holocaust Centre Inc. / Philology Pty. Ltd.

Digital Experience - Mobile

Finalist

The Jewish Holocaust Centre believes that the finest memorial to all victims of racist policies are educational programs and initiatives which aim to combat anti-Semitism, racism and prejudice in the community and to foster understanding between people. The JHC Storypod mobile application features the inspiring true life stories of Holocaust survivors who volunteer as museum guides at the Jewish Holocaust Centre (JHC) in Melbourne, Australia. The JHC StoryPod mobile application allows the user to explore the photographs, artifacts, testimony, and personal life stories of Holocaust survivors in a manner that engages, educates and inspires. The mobile application is being used as a new component of the JHC's overall educational programs designed for schools.

 

Better Health Channel V2 iPhone & iPad app - Victorian Department of Health / Deloitte Digital

Digital Experience - Mobile

- Winner

Deloitte, and the Victorian Department of Health digital services and strategy team, released V2 of the Better Health Channel mobile app to provide the full compliment of health information from the Better Health Channel, helping health consumers make more informed, timely and confident health decisions. The V2 app aims to help all Victorians remain as healthy as they can be, through a range of new features including healthy recipes and customisable environmental health alerts and notifications.

 

Snap Send Solve - Outware Mobile

Digital Experience - Mobile

Finalist

Snap Send Solve is the free app used by over 50,000 people around Australia to report issues directly to the appropriate council or service provider. Snap Send Solve is as simple to use as its name. Users take a photo of the problem, send a report with details of the location and the problem is solved by the appropriate authority for that area. The success of Snap Send Solve is due to its simplicity and the benefits to both the general public and local service providers.

 

Girls Gotta Know iPhone App - Women's Legal Service Tasmania / Kontrast Design

Digital Experience - Mobile

Finalist

Young people are notoriously difficult to connect with especially when trying to provide them with legal information. A beautifully designed, user friendly app was the best choice Women’s Legal Service Tasmania could have made in targeting this age group.  Girls Gotta Know is a free app created to provide young Tasmanian women between the ages of 14 and 24, quick access to essential legal information on a range of practical topics. The app provides easy to understand legal information on housing, employment, partying, relationships, money and general topics.

 

Melbourne Spring Fashion Week iPhone App - City of Melbourne / Outware Mobile

Digital Experience - Mobile

Finalist

Outware Mobile designed and built the Melbourne Spring Fashion Week (MSFW) app for the City of Melbourne in 2012. The MSFW app provided patrons with event details, maps, an integrated mobile and retail shopping experience and access to designer information as well as event specific promotions. The main objective of the app was to enhance the MSFW experience. The use of QR codes in the Look Stop Shop feature facilitates engagement between retailers and patrons by providing users with access to exclusive offers and encouraging them to explore Melbourne’s unique fashion scene. The app also provides event details to the entire program for MSFW, including directions to event venues, ticketing information and social media integration. The app promoted MSFW to a broad audience, while also encouraging user engagement online across various social platforms.

 

ANZ Docklands: Concept Branch Digital Media - ANZ / Deloitte Digital

Digital Experience - Signage Interactive

Finalist

Deloitte Digital was approached by ANZ to produce digital media solution for their new concept branch located at 833 Collins St Docklands. The engagement involved a strategic review of interaction, cohesion and flow through the newly designed branch, and how digital media could be used to attract, entertain, educate and inform in-branch customers. Deloitte Digital worked closely with ANZ in creating a solution which met both business and marketing objectives and set a roadmap for how customers would interact with ANZ branches in the future.

 

Bedshed Interactive Touch Screens - Bedshed / BlocksGlobal

Digital Experience - Signage Interactive

Finalist

42" interactive screens which enhance the sales process, increase customer service, customer exposure and brand engagement with measurable results.

 

NewQuay Promenade Touch Screens - MAB Corporation / BlocksGlobal

Digital Experience - Signage Interactive

- Winner

A combination of 42" wall-mounted touch displays and roaming 10" touch devices compliment the sales process, allowing sales staff to lead customers through a journey to qualify the lead. Customers can also use the screens on their own to understand more about the project and precinct, this is particularly relevant during busy events. Beautiful sweeping galleries, simple apartment selection and clever mapping techniques combine to give the visitor a deeper understanding of the project and the precinct's vision. The screens are web-based and provide rich analytics to track user behavior.

 

Australian Blueberries - Australian Blueberry Growers Association / Evolution 7

Digital Experience - Website

Finalist

Everyone loves blueberries - and we jumped at the chance to reinvigorate the consumer facing website for the Australian Blueberry Growers Association. Focusing on the luscious appeal of the delectable blueberry, we strove to create an online experience where the humble berry is the hero. Structured around the three themes of 'Is Good', 'Does Good' and 'Tastes good', the site features lots of fascinating info, recipes, nutrition facts, and even nearby locations where you can pick your own.

 

Butterfly Responsive Website - Butterfly

Digital Experience - Website

Finalist

Butterfly design great websites. But our own needed an overhaul. It was time for a redesign and a site that focuses on showcasing what we can do and demonstrates the innovative, cutting edge and generally mad skills of our design and development teams. The best way to do this? A modern redesign to a responsive layout that looks equally fabulous on something as big as a TV or something as small as your mobile phone.

 

Telstra.com Consumer Site Redesign - Telstra Digital

Digital Experience - Website

Finalist

Telstra.com has the largest online audience within the Australian telecommunications industry, attracting an average of 1.8million unique visitors per week. The Telstra.com site has a massive role – to provide self-service capability throughout all stages of a customer’s journey. It’s critical that the site ensures customers can do what they set out to. The challenge we faced was feedback on poor navigation and customers who told us “I can’t find what I’m looking for” or “make it easier to do…”. Our response was ambitious; we decided to completely redesign our Information Architecture(IA) which aligned with our shifting company culture from centering around internal process, to putting customer needs first. We made the bold move to go from content grouped around product (which presented too many options), to a task-oriented approach where the customer is progressively guided to our products/services based on common tasks e.g. “I’ve come to Telstra.com to; ‘Explore’, ‘Shop’; get ‘Support’; or service ‘My Account’”. At the same time, we dramatically redesigned the look of the site, giving it a fresh, modern feel that provided consistency and familiarity across our digital properties. In short, as a market leader, we decided to lead the way.

 

David Lock Associates Website - David Lock Associates / TANK Branding

Digital Experience - Website

Finalist

David Lock Associates has transformed their online presence from a single holding page to a dynamic, engaging and thought-provoking site. A site that is rich with content, easy to navigate and equally easy to manage. And a site that has positioned this specialised town planning and urban design consultancy as not just a leader and innovator in their field, but an important voice for the industry both locally and internationally.

 

Balloonman - Balloon Flights Over Melbourne / BlocksGlobal

Digital Experience - Website

Finalist

The Balloon Flights Over Melbourne is a breathtaking marriage of technology, accessibility, design, social media and SEO.

 

Snooze Responsive Project - Snooze / Luminary

Digital Experience - Website

- Winner

Snooze came to Get Started with a vision to redefine the bedding and furniture shopping experience, not only at an in-store level by simplifying their range but also by creating an online and mobile counterpart. These elements would allow their customers to browse through products in a more visual, emotive way while also providing customisation options where they could ‘build’ their own bed.

 

Emirates 2012 Melbourne Cup Birdcage Marquee - Emirates / George P. Johnson

Event Experience - Consumer

Finalist

For many people, first-class travel means mimosas on demand and not looking like your passport shot when you get there! But for Emirates, travel is much more. Emirates believes every travel experience should be glamorous, “exclusive” and well executed; that there should always be someone who knows your language and can hold your hand; and that travel can help us build a better future for ourselves and our world. GPJ’s job was to convey these core brand messages via the 2012 Melbourne Cup Birdcage Marquee.

 

Project:Roam - Carrspace - Creative Brand Experience

Event Experience - Consumer

Finalist

Project:roam is a group of artists working with mobile projection devices to design concepts that traverse streetscapes. We work to entertain, amaze and delight those we meet along the way. The project was a collaboration of creative’s Marija Ivkovic, Madeleine Preece, Brad Johnson and Tyson Carr.

 

Grand Designs Live - Diverseified Exhibitions

Event Experience - Consumer

- Winner

Grand Designs Live Melbourne was held for the first time in September 2012 but has already positioned itself as Australia’s most dynamic and innovative home design show, appealing to discerning, high income consumers looking to create their own ‘ Grand Design.’ An official extension of the extremely popular Grand Designs international television program, the consumer event brought the concept of innovation in design to life with essentially four home shows, in one extraordinary event. Despite a crowded Home Show market, Grand Designs Live was able to successfully differentiate itself from its competitors, highlighting the premium and bespoke nature of the exhibitors, sponsors and products. The show aimed to educate, excite and inspire design savvy visitors looking for inspiration and ideas to help them build, renovate or update their homes. Featuring a unique floor layout with distinct zones (building/renovations; kitchens/ bathrooms; interior design/soft furnishings; and gardens/outdoors), the show drew large enthusiastic Melbourne crowds eager to see UK and Australian celebrity hosts, and experience superior home design, bespoke materials and a premium product mix that was aspirational yet attainable. Ultimately the award winning show exceeded expectations and received glowing accolades from sponsors, exhibitors, the 28,000 visitors who attended.

 

The Marker - Australian Competition and Consumer Commission / Burning House

Film - Branded Content/Viral

- Winner

The film project, The Marker, is designed to warn businesses and individuals about the risks of being caught participating in a cartel and the serious impact on individuals’ reputation, career, financial position and family. The film was published on the ACCC website and distributed to business on DVDs. A shorter promotional film/trailer was hosted on You Tube and the ACCC website to drive audiences to seek more information. There was also a Video News Release including some footage from the film and interviews with an ACCC spokesperson and business stakeholders for the purpose of gaining free national television publicity via news and current affairs programs.

 

Australian Interior Design Awards opener - Australian Design Awards / Immediacy

Film - Corporate

- Winner

We were approached by Architecture Media to produce a video on the Australian Interior Design Awards to be screened on the night of the Awards on their website after the event. The purpose was to highlight the expertise of the jurors and the rigorous process involved in short-listing and selecting winners. The shoot was in two parts; firstly we interviewed past winners or industry leaders on location at the Robyn Boyd Foundation House in South Yarra and then the second part covered the jury panel deliberating over projects submitted for consideration. We filmed on the new Sony F55 camera which along with the work that we did on location with the camera lighting and then the colour grading and the animation work on the edit suite, the end result matched the quality of the interior design projects.

 

VCE Awards opener - Dept of Education & Early Childhood Development / Immediacy

Film - Corporate

Finalist

The VCE is a major stepping-stone for young people, bridging school life with their career aspirations. So it was particularly satisfying being involved in the Premier’s VCE Awards, a celebration of the highest academic achievements in Victorian schools. Immediacy produced a series of videos for the Awards including an opener and some background stories on the guest presenters. The opener presented a challenged in covering the insights of 24 Top All-Round VCE High Achievers – all in a couple of minutes. The approach was to gather them all in to the studio set for group shots and then to interview them individually. The shoot using the Canon C300 camera and the Sony 5D, we set up the studio within the offices of the Education Department and used a few smart devices and interview techniques to get the insightful responses about their approach to study and their career aspirations We edited together some of the comment highlights and then for the material not used in the opener was used for a series of other videos to offer tips for students facing the pressure of the VCE years.

 

BUPA Brand Identity - Bupa / Principals

Graphic Design - Corporate Identity and Branding

Finalist

The revitalization of a global brand identity for the Australian market. Created originally in the UK for the global market, we were asked to look at how the identity could be expressed with a sense of energy it needed as a new brand in the Australian health insurance category.

 

Circuit IT Brand Identity - Circuit Recruitment / Studio Alto

Graphic Design - Corporate Identity and Branding

Finalist

"Become part of the IT Crowd" – Circuit are a Melbourne based specialist IT recruitment group. Having outgrown their start-up identity, Circuit were seeking a new brand visual identity that would position them as an industry leader by reflecting their people-centred approach, emphasis on work-life balance and the company's social conscience. Our outcome, a brand identity that celebrates the diversity, vibrance, energy and passion of the Circuit team, their industry and people that are making IT happen.

 

ShopScience Brand Identity - ShopScience / Davidson Branding

Graphic Design - Corporate Identity and Branding

Finalist

ShopScience is a well established consumer insights company specialising in the retail sector. We developed the brand essence ‘Translating insights into competitive advantage’ and then created a brand symbol to bring this idea to life. The structure of our brand symbol reflects ShopScience’s  rigorous, systematic approach – information gathering, analysis, and ultimately, the translation of insights into improvement strategies. The feeling of precision that is created by the fine lines and the spectrum of colours elude to the visual language of science.

 

South East Water Brand Identity - Davidson Branding / Davidson Branding

Graphic Design - Corporate Identity and Branding

Finalist

Leveraging the new brand values and working closely with the Executive Team, we created a new energetic brand identity, bringing to life the new CEO’s vision of “Healthy water for life”. A redefined brand strategy overturned the previous undifferentiated, cold and corporate ‘look and feel’. A new vibrant and approachable brand personality is communicated inside and out, and across multiple touch-points. The internal launch needed to impress, but more importantly align staff at a time of incredible change inside and outside the business. South East Water now stands distinctively as an organisation already acknowledged as a leader in the category.

 

Catholic Church Insurance Brand Identity - Catholic Church Insurance / Davidson Branding

Graphic Design - Corporate Identity and Branding

- Winner

When the Catholic Church’s own insurance company needed to re-energise their people and their brand, they engaged Davidson to deliver. Recognising the strong 100 years of continuous service, CCI undertook a refresh of its strategy and brand promises, to adapt to a rapidly changing world.

 

Federation Square Comfort Zones - Federation Square / Falinc

Graphic Design - Environmental

- Winner

Melbourne’s event playground Federation Square continues to inspire creativity in open spaces, launching their outdoor comfort zones with an exciting new range of furniture and products designed and produced by Falinc.

 

Melbourne Central Menzies Alley and Dining Precinct - GPT Group / Büro North

Graphic Design - Environmental

Finalist

Buro North was recently engaged by the GPT Group to the reinvigorate Melbourne Central Dining and Menzies Alley laneway as part of a major redevelopment of the centre’s precincts.

 

Raging Bull - IVECO / ZOO

Graphic Design - Illustration and Type

Finalist

Launch the flagship of the fleet at the International Truck Show.

 

Self-branding (Business Cards) - Jeffrey Phillips

Graphic Design - Illustration and Type

Finalist

A very simple but witty card that mimicked an ink sketch on paper, and a reasonably 'hand-made' aesthetic.

 

NAB Traveller card campaign - NAB / Principals

Graphic Design - Illustration and Type

- Winner

The objective of the campaign was to create awareness and drive sales of the NAB Traveller Card. The campaign idea of “Pay like a local” was developed by Clemenger BBDO Melbourne, and we were asked to help visualize this concept and make the most of NAB’s flexible brand identity to create something that would generate interest and really cut through in a cluttered market

 

Espresso Italiano - Valcorp Fine Foods / Nourish Brands

Graphic Design - Publication

- Winner

As part of the food service marketing program to engage the outlets that sold Lavazza we developed a regular magazine called Espresso Italiano. Designed to engage, inspire and showcase the various venues serving Lavazza coffee the magazine has helped many of these small businesses to sell more coffee and run their venues better.

 

Espresso Italiano - Valcorp Fine Foods / Nourish Brands

Graphic Design - Publication

Finalist

As part of the food service marketing program to engage the outlets that sold Lavazza we developed a regular magazine called Espresso Italiano. Designed to engage, inspire and showcase the various venues serving Lavazza coffee the magazine has helped many of these small businesses to sell more coffee and run their venues better.

 

The Identity Journal - TANK Branding

Graphic Design - Publication

- Winner

The Identity Journal is an annual publication curated by leading Melbourne based creative agency TANK Branding. Self published, it explores the ideas, brands, people and insights that surround us every day; influencing our behaviour, our social circles, our businesses, organisations and at times, our ideals.

 

Armstrong - Villawood Properties / Vive Group

Graphic Design - Publication

Finalist

Create a product brochure that will position a 2,000-lot residential community as a "remarkable living" opportunity for prospective purchasers.

 

Round the bend - EG Publishing / Mackay Branson design

Graphic Design - Publication

Finalist

Round the bend The creation, destruction by fire and recovery of Tambreet Gardens. On Black Saturday, 7 February 2009, uncontrollable bushfires in the state of Victoria, Australia burnt hundreds of thousands of hectares. Over a hundred and fifty lives were lost, more than 1,500 houses were destroyed, entire towns were left unrecognisable. As avid gardeners Sean and Esther Leahy rebuilt their devastated six acre garden, Esther Leahy documented and photographed this remarkable story of fire and recovery. Vivid photographs accompany a highly readable and botanically accurate text.

 

Brightwood – Feel Natures Beauty - Brightwood / Ennis Perry Creative

Graphic Design - Three Dimensional

- Winner

Brightwood is an Australian lifestyle and wellbeing brand with an extensive range of products inspired by the beauty of nature. Brightwood required a new brand and packaging solution for a new range of products “The Spa Range”. Our experience in packaging design for retail products and our ability to design and produce innovative solutions made us the perfect partner.

 

Noctilucent Dreams - Lexus Australia / MAAM

Installation Design - Display

- Winner

This installation is a representation of a dream like cloud formation. Inspired by spring air and the change of seasons, it is designed to evoke a sense of imagination through the play of light, shade and fluid organic forms.

 

Turning a New Spoon - Mills Gorman Architects on behalf of 'Little Press Club' / MAAM

Installation Design - Display

Finalist

This concept took shape with the selection of the wooden spoon as the core element and basis of the installation. A rather organic yet functional utensil synonymous with culinary arts, in a kitchen it forms the connection between ‘the chef’ and ‘the dish’.

 

The School of Life Pop Up Space - Small Giants / CoDesign Studio Limited

Installation Design - Exhibit

- Winner

Built with the sweat and muscle of 40 volunteers and a meagre budget, the School of Life Australia (TSOL) Pop Up Space in Collingwood transformed a neglected warehouse shell and carpark into a thriving community hub. The first international offshoot of Alain de Botton’s meaning-of-life philosophical hub, the popular School of Life was installed for 10 weeks from January-March 2013 and featured a new café, bookshop, workshop and ‘bibliotherapy’ space for reading and reflection. The project demonstrates a transformative, collaborative design process that brought together design ideas from volunteers, the community, designers and the client. Using almost exclusively repurposed materials, the Pop Up created a simple, bright and cheerful aesthetic. The outcome demonstrates what is possible when communities come together to create positive change – a new community hub built out of virtually nothing. Several visitors remarked that the space had “a life of its own”, and had something “unquantifiable - something the volunteers had bought to the space”. Based on the Pop Ups success which supported a sold-out workshop program, TSOL is now sourcing a permanent location. Coverage of the project: The Australian Feature: http://tiny.cc/r2930w Australian Design Review: http://tiny.cc/13930w The Age: http://tiny.cc/u7930w

 

Pop Up Cafe DesignEx - Diversified / ExpoNet

Installation Design - Exhibit

Finalist

In the time it takes to butter your toast in the morning, this low cost and environmentally friendly project took shape in the minds of ExpoNet's design team.

 

Machining Aesthetics - LLDS / Power to Make

Installation Design - Exhibit

Finalist

The Machining Aesthetics exhibition positions craft at the forefront of architectural practice. The exhibition examines architectural design as material and craft production. Through making procedures, the spatial and material prototypes presented in this exhibition explore the interface between material, effects and digital technology. The exhibition features models and drawings of 9 +1 projects; each project delivering a vision for a new home for Craft (formerly Craft Victoria). Conducted as a design research studio at the Melbourne School of Design at the University of Melbourne, the studio explores new aesthetics in digital fabrication. The exhibition took place at Gallery 2, Craft from 1st August to 31st August 2013.

 

Emotional Shelter - Emergency Shelter Australia

Installation Design - Exhibit

Finalist

Emotional Shelter is a collaboration between two small community-orientated architecture practices Here Studio and Visionary Design Development and several architectural graduates. The structure, in the form of a cat, and constructed from bamboo and corrugated iron, is a prototype for community-built shelter – shelters that connect and comfort people emotionally. The shelter was built off-site in Kensington by roughly sixty team members and other volunteers, requiring over 800 hours of collective labour from March to May 2013.

 

Adam Hills Live - ABC TV / Baenziger Coles

Installation Design - Set Design

- Winner

This set design submission describes the work recently completed for world class stand up comedian Adam Hills, who has been back in the host chair for a series of 12 one hour chat shows on ABC TV. These shows have built on Adam’s previous talk show : “Adam Hills Live at Gordon Street”. They feature celebrity guests and clever comedy in front of a live studio audience. The set design provides a new environment for Adam, and his co-host Hannah Gadsby. The project is a co-production between Adam’s long time executive producer Bruce Kane, through his company Bruce Kane Media and ABC TV.

 

State Government of Victoria Office Fit Out - State Government of Victoria / peckvonhartel

Interior Design - Corporate

Finalist

peckvonhartel were engaged to design and deliver an innovative office refurbishment for a recently established government organization: 'committed to reducing the prevalence and harms of problem gambling and to help those who choose to gamble, to do so responsibly'.

 

Apical Office Fit-Out - APICAL INTERNATIONAL Pty. Ltd. / Duckbuild Architecture

Interior Design - Corporate

- Winner

Duckbuild was presented with the difficult challenge of reinvigorating and breathing new life into this existing small office space – with a budget that some large corporations might blow on the reception desk alone! We mixed the owner’s love for colour with our interpretation of the word ‘Apical’ (from the latin ‘apex’) to produce an incendiary concoction that explodes from the entryway with a riot of colourful triangles, running up the walls onto glass and across the ceiling, playfully energising the space – without blowing up the budget.

 

Fitout for Birkenstock Australia Headquarters - Birkenstock Australia / Melbourne Design Studios

Interior Design - Corporate

Finalist

The Fitout for Birkenstock Australia Headquarters is designed to create a healthy work environment, based on sustainable architecture. It is part of the overall creation of the new Headquarter premises for Birkenstock Australia in inner urban Melbourne - see our entry under ‘Mixed Use Architecture - Constructed’. The project won a Melbourne Design Award for unbuilt work last year, while it was all still in the making. So we thought we should put it to the test, now that it is finished and our clients have moved in. And you know what ? I think it's come up as the most beautiful headquarter premises and fitout project not only in Melbourne, but probably all over Australia. What do you think?

 

Aurecon Melbourne - Aurecon / Geyer

Interior Design - Corporate

Finalist

Following the development of a workplace strategy and guidelines document describing Aurecon environments in Australia, Asia and New Zealand, Geyer helped Aurecon select a site and designed their Melbourne accommodation. Aurecon’s workplace comprises 4.5 floors within the C7 Development at 850 Collins Street and is home to over 700 employees. The workplace offers the opportunity to align the environment with their global business strategy and Aurecon’s brand, improve productivity and reduce operating costs. The design demonstrates that Aurecon are leaders in Sustainability by targeting a 5 Star Green Star Fit out and Office As Built Rating and immerses clients in a vibrant, open, collaborative environment. The resulting fit out successfully represents a contemporary, innovative organisation that is a leader in their field.

 

Facebook head office - Facebook / Siren Design

Interior Design - Corporate

- Winner

Welcome to the iconic Facebook head office … a space that every designer dreams of creating, a space that has quickly set a precedence amongst the international Facebook design standards, and we'll soon show you why ...

 

Code Black Coffee - Cafenatics Group / Zwei Interiors Architecture

Interior Design - Hospitality

- Winner

Coffee is entrenched in Melbourne's identity as both a product and contributor to its cosmopolitan culture. Melbourne's love affair with coffee has evolved beyond the renowned labyrinth of laneways and the city centre - taking with it the expectation of a multi-sensory experience incorporating great, often locally roasted, coffee and unique design. Code Black is simultaneously a laboratory, a workshop and a hub for connoisseurs of the dark art and science of coffee. Its design delivers a stripped back, masculine, almost reverential ode to the coffee bean.

 

B'Stilla - B'Stilla / e2

Interior Design - Hospitality

Finalist

Encompassing authenticity, informality and escapism, B’Stilla is Melbourne’s new Moroccan kid on the block. Co-owner and former head chef of Mamasita, Jason Jones focuses on delivering exceptional modern Moroccan cuisine in an honest, humble, affordable and relaxed environment, striking the perfect balance between casual eating and fine dining. "E2 provided us with a great concept for our restaurant, the feedback that we constantly receive from customers is overwhelming. they really hit the nail on the head and we're extremely pleased with their delivery". Jason Jones, co-owner B'Stilla

 

Little Collins - Goodman Property Trust / Hassell Studio

Interior Design - Hospitality

- Winner

The design for Little Collins in Notting Hill is one that breaks down the monotonous workings of business park cafes and seeks to want more than just an operator. It has set a new benchmark in both design and format for business park cafes. Little Collins hopes to be an escape for patrons and has fast become the metaphorical heart of the neighbourhood. The end product is a dynamic and warm 'Belisure' hub that provokes and entices patrons to celebrate food and coffee.

 

Grain Store - BrandWorks / Betty & Wolff

Interior Design - Hospitality

Finalist

The western end of Flinders Lane can be a lonely place after hours with a lack of quality eating establishments. The client felt that there was a gap in market for beautifully prepared food in this part of town where the community could hang out over a cup of specialty coffee. Hence the client’s brief is to bring a warm and natural space into an otherwise grim part of the city and to reactivate this space into a lively precinct buzzing with people and activity. As the team digs deeper into the area’s history, they discovered that the space was originally used for storing grains and stock a century ago. Immediately the concept of a refined country parlour - the Grain Store - was born.

 

Aer Bar - Australian Hospitality Management Pty Ltd / Perrett Ewert Leaf Pty Ltd

Interior Design - Hospitality

Finalist

Nestled into the tops of the surrounding tree canopies in Exhibition st, perched on top of the long established European Bier Cafe, the design for Aer Bar uses its warm finishes and mature landscaping to create a purpose built inviting rooftop space in the midst of the urban rush of Melbourne's CBD.

 

barry street residence - caia_di_lizio design

Interior Design - Residential

Finalist

Barry Street Residence is a major renovation and extension to an original grand old Victorian home. The client brief was to invigorate an existing building with a new modern direction to the new construction. The interior was to be carefully considered as integral to the architecture. Our intention was a marriage of the old and new rather than a jarring juxtaposition of past and present. Most rooms at the front of the property were left largely in their original form,while the new spaces to the rear are open sculptural spaces enlivened by an abundance of natural light . A sophisticated palette was selected in a range of textures and finishes such as stucco walls surrounding the kitchen joinery, fine timber detailing adjacent to Borghini marble both in the kitchen and main bathroom. Our aim was to carefully choreograph the materials in order to give a nod/reference at the old historic aspects of the original house by using fine crafted materials such as handmade tiles, wood turned legs on the vanities, textured splashback in the kitchen and (loose interpretation) refectory style island bench. This was intended to compliment without attempt to mimic.

 

50s Inspired bathroom - Private Client / Pioneering bathroom designs

Interior Design - Residential

Finalist

This 1950's bathroom had a typical layout for the era. Three rooms shared one open space. One main room housed a bath and vanity, then next that room a separate toilet and a separate shower room. A complete design and renovation was required.

 

John & Kathleen's - Private Client / Irons McDuff Architecture

Interior Design - Residential

- Winner

Deco 'Swellegance' juxtaposed with a practical and constructed approach was required to continue the life of this house with a new occupant. The 'swellegance' was retained and enhanced with richly stained joinery to the interiors. The practical and 'constructed' approach was used in the reduced footprint to maximise connections with the external garden areas with a new deck and ‘folly.’ Such a reduction equally required some clever solutions to create a more with less within the house. Reconfigured arrangements within the house, new plywood cabinetry and built in bed units provide valuable storage and a new flexible and open family lifestyle.

 

Dent Street House, Glen Iris - Private Client / Metroworks Architects Pty Ltd

Interior Design - Residential

Finalist

A funky and stylish, open planned and welcoming home with all the modern conveniences, nestled into a beautifully landscaped garden. With a modern architectural style, the home has a dramatic entrance composed of a cantilevered portico, angular walls and eaves and high volumes. The key architectural feature of the house is an amazing hand-laid stone fin wall that cuts from inside to out and soars from the impressive entrance through the first floor and beyond the roof. This fin wall sits beside a beautifully crafted steel and timber staircase, which leads from the spacious and light-filled entry hall up to the children’s lounge room on the first floor. The interior includes crisp, custom-designed joinery throughout – all designed by the architect to maintain a continuity of style throughout the house. Interior features include walk-in robes to the bedrooms, integrated and unified joinery design linking kitchen, butler's pantry and laundry and a striking timber veneer bar in the pool room - concealing access to a 2000 bottle wine cellar below. The kitchen island bench and living area are also visually linked through the use of "Black Rust" feature panels in their joinery and cleverly designed lighting.

 

Pets Carnival - Pets Carnival / Rptecture Architects

Interior Design - Retail

Finalist

“Pets Carnival” is a retail store that celebrates the joy and playfulness that comes with being a pet owner. The concept is to initiate a new way of viewing the traditional shopping experience. By personalizing the built environment, we can instigate a movement of thought, where animals are more than just pets but an integral part of the family. This idea has formed the fundamental basis for the design and is expressed in the prominent features and finer details throughout the space. Challenging the widely accepted pet stores established around Melbourne, Pets Carnival serves as an alternative option that appeals to the masses. Located within the newly restored Centro Box Hill shopping center, the store has employed a variety of methods to create a decorative and tactile finish that coincides with the concept and develops a physical interaction with the store. Scale and space have been manipulated to create a diverse and engaging setting that generates interest in the shoppers and transports them to another dimension. All facets of the shop have been treated in various ways, encapsulating the frivolity and fun-loving nature of the carnival concept, whilst honoring the intent of the store.

 

Giant Bicycles Australia Store Revitalisation (HAMPTON) - Giant Bicycles / Diadem

Interior Design - Retail

- Winner

Diadem is working with Giant Bikes to reinvigorate the Giant in-store experience with professionalism, quality and personality. In creating a customer journey that is both sensory and functional Diadem has focused on three guiding principles: craftsmanship, innovation and inspiration. Giant’s aim is to inspire adventure in all riders from casual to competitive. The new stores are designed to present the healthy, fun and environmentally friendly virtues of the new cycling lifestyle. An enhanced customer experience is offered through custom fitting and the front-of-house visibility of the bike workshop allowing customers to interact with mechanics and experience the customer service attributes of the Giant brand.

 

Oscar & Wild - Oscar & Wild Boutique / Matt Gibson Architecure + Design

Interior Design - Retail

Finalist

Oscar & Wild Camberwell is a woman’s fashion boutique owned by the effervescent Iranian born, Melbournian Paloma Hatami. This is the second of her stores following the opening of her original Kew store in 2009. Oscar & Wild stock garments and accessories sourced from locations such as Iran, Dubai and Morocco as well as containing celebrated Australian Designers and International brands catering to fashion savvy clientele. The selection and combination of pieces are rigorously and passionately sourced by Paloma herself, of which the composition is a very real representation of her rich history & style.

 

The Australian Garden Completion - Royal Botanic Gardens / Taylor Cullity Lethlean with Paul Thompson

Landscape Design - Commercial

- Winner

“Australian’s are surrounded by ocean and ambushed from behind by desert – a war of mystery on two fronts” Tim Winton In a former sand quarry, a new botanic garden has been completed, one that allows visitors to follow a metaphorical journey of water through the Australian landscape. This integrated landscape seeks, through the design of themed experiences, to inspire visitors to see our plants in new ways. The completion of the Australian Garden comes at a time when Botanic Gardens world-wide are questioning existing research and recreational paradigms and refocussing anew on messages of landscape conservation and a renewed interest in meaningful visitor engagement. At the Australian Garden, these tensions are the creative genesis of the design. On the east side of the garden, exhibition gardens, display landscapes, research plots and forestry arrays illustrate our propensity to frame our landscapes in more formal manners, whilst on the west, visitors are subsumed by gardens that are inspired by natural cycles, immersive landscapes and irregular floristic forms. Water plays a mediating role between these two conditions, taking visitors from rockpool escarpments, meandering river bends, melaleuca spits and coastal edges.

 

Skylands - Villawood Properties / Vive Group

Marketing - Brand 360

- Winner

Villawood Properties' first foray into NSW, Skylands is approximately 52kms from Sydney’s CBD. The master planned residential community is adjacent to a new train station and would include a retail/commercial precinct adjoining the station as well as a neighbourhood activity centre.

 

Emirates 2012 Melbourne Cup Birdcage Marquee - Emirates / George P. Johnson

Marketing - Branded Experience

Finalist

High Tea. Espresso martinis. Deluxe spa experiences in the clouds. When flying at the pointy end of the plane, Emirates is five-star all the way. For Emirates, it’s all about being a “globalista” – a person defined by the places they have visited and the experiences they have shared. Emirates believe it’s better to travel well than to “just arrive”; that every travel experience should be exclusive and well executed; and that travel has the power to build a brighter future for ourselves and our world. GPJ’s job was to convey all of these core brand messages through the 2012 Melbourne Cup Emirates Birdcage Marquee.

 

Fresh Tea Launch - Colgate-Palmolive / ZOO

Marketing - Branded Experience

- Winner

Drive awareness and trial of a new flavour profile of mouthwash.

 

Villawood Properties - 'Cheques You In' Campaign - Villawood Properties / Vive Group

Marketing - Sales Promotion

- Winner

To develop and implement a state-wide sales promotion which included all Villawood Properties’ Melbourne metropolitan projects, primarily to drive enquiry to each project and increase sales immediately.

 

Lonely Planet - Lonely Planet / e2

Marketing - Social Campaigns

- Winner

Lonely Planet is the world’s leading guidebook publisher, providing travel advice and inspiration through print, web, mobile, TV, and social networks. With the growth of online blogs and travels sites, Lonely Planet saw a need to celebrate the last 40 years of providing trusted content to their consumers, promoting awareness of its market leadership. Having to increasingly compete with (potentially) untrustworthy online sources, the 40th anniversary campaign aimed to remind consumers Lonely Planet has the tools and knowledge to empower them to experience the world.

 

Classical Fingers - Cloudbreak Music & Charlwood Design

Product Design - Consumer

- Winner

Classical Fingers is the only learning tool that helps create a more efficient and smoother technique whilst playing the clarinet. By preventing the fingers of the player from lifting too high from the surface of the clarinet, Classical Fingers helps establish the correct muscle memory essential for playing the clarinet.

 

Boombandit - Boombandit

Product Design - Consumer

Finalist

Design and manufacture a camera crane for smartphones and lightweight video cameras. The Boombandit allows videographers to get crane shots into their video production cheaply and easily. Made from telescopic aluminium legs and injection molded parts the Boombandit is based on a parallelogram, like traditional camera cranes, but it utilises the parallelogram like no other camera crane in that the vertical members are not locked in position, they are allowed to tilt, therefore allowing the camera to tilt up and down whilst the arms are being raised and lowered. No other camera crane does this.

 

Ezy Squeeze® Ultra Bucket - E.D. Oates PTY LTD

Product Design - Consumer

Finalist

A bucket strives to change the traditional form of household cleaning through smart and ergonomic design to reduce contamination and conserve water, while improving the efficiency of logistical transportation.

 

The Pigtail™ Closet Guitar Hanger - The Cap Hanger Co

Product Design - Consumer

Finalist

The Pigtail is a unique and new way of storing your guitar in your closet. Perfect for those in studio apartments, student accommodation, or as the distraction in your office. It offers a safe and secure way of storing your instrument so it is always just an arm's reach away.

 

Heatstrip Max - Thermofilm Australia

Product Design - Consumer

Finalist

HEATSTRIP® Max is an ultra-high heat, low-glow infrared heater range designed for indoor and outdoor use. Stylish in design, energy efficient operation and unique product features HEATSTRIP Max is ideal for residential and commercial installations. The product meets and exceeds a balance of economical, aesthetic and functionality criteria.

 

Braemar “Super-Six” ducted gas heater - Seeley International

Product Design - Housing and Building

- Winner

Seeley International is delighted to announce the release of the Braemar “Super-Six” ducted gas heater… redefining the paradigm for six star ducted gas heating. In 2012, Seeley International launched Braemar’s world first six star ducted gas heating range. Now, through its philosophy of continuous innovation and product enhancement, Braemar has created the ultimate in six star energy-efficiency. For consumers, installing a “Super-Six” ducted gas heater means significant savings on running costs and CO2 emissions. When compared to a three star heater, a “Super-Six” will save approximately $463 per year in running costs and 1.6 tonnes of CO2 – which is equivalent to taking a small car off the road for a year!

 

The Seamless - Heatmaster

Product Design - Architectural and Interior

- Winner

The Seamless is the newest product from Heatmaster, a well respected Australian owned company who have been designing high end heating units for 35 years. The Seamless is a quality heating unit for the modern household, designed in collaboration with award winning engineers, to create a unique heater with an innovative approach to design and functionality.

 

MCHUMBA - MCHUMBA & Charlwood Design

Product Design - Concept or Prototype

Finalist

Touch, feel, imagine, create. Embrace your magical surrounding and find solace in your new world. Lose yourself in the moment. This journey is yours only and I am merely a pinhole in your brilliant universe. Welcome to the world of MCHUMBA! MCHUMBA are illustrative theme based tables designed for children between the ages of 3-8 years. They are designed to be drawn on using dry erase markers which can be easily wiped off much like a traditional whiteboard. A two part formula clear paint is applied to the table turning the surface into a highly durable erasable canvas. The two part clear paint is applied over the digitally printed themed image (e.g. Sky, Sea, and Jungle). Each theme contains a number of set elements designed to serve as ‘Triggers’ in assisting the child to make and draw logical association’s within the theme. As an example the ‘Sky’ Theme (see below) includes a bird, clouds and a hot air balloon all on a sky blue background. These are non-erasable and have been digitally printed onto the table. The two part clear paint is then applied on top of this layer.

 

Jive - Tane Design

Product Design - Concept or Prototype

Finalist

‘Jive’ is a contemporary collection of soft seating, comprising of a single arm chair and two seat sofa. The range is suitable for both commercial and residential applications. The range features FSC plywood carcass and is upholstered in Instyle EthEco wool. The ‘Jive’ collection would make a striking statement in many environments from hotel lobbies, commercial spaces to modern residential dwellings.

 

SwatchMate - The World’s Smartest Colour Detector - Palette - SwatchMate

Product Design - Concept or Prototype

- Winner

SwatchMate is the world’s smartest colour detector, connecting wirelessly to your smartphone so that you can capture the colour of any surface with just one click.

 

Evolution Claw Hammer - Peter Fegan

Product Design - Concept or Prototype

Finalist

Workplace injury has disastrous effects on both the worker and the economy, and often caused by poorly designed hand tools not suitable for the task intended. Most likely everybody knows someone that has hurt themselves working, if not themselves, so it is a constant complaint that needs solving, especially in our aging demographic work force, people are more susceptible to injury as they age. The Evolution Claw Hammer aims to reduce workplace injury incidence commonly associated with striking hand tools and keep the trade professionals on their tools longer and safer than ever before.

 

The Art deco dining table - Grain Timber Furniture

Product Design - Furniture

Finalist

A self commissioned piece inspired by the art deco / art nouveau works of Jacques Ruhlman. Manufactured using traditional techniques applicable to that era of design utilising pattern and template work and hand veneered cauls and form, the art deco dining table is a stunning piece from a bygone era of design and craftsmanship.

 

B4 | Vanity - Formed Australia

Product Design - Furniture

Finalist

The B4 Vanity is 'Formed's' new signature range of Vanities. Made in Australia with a integrated Corian® B4 Basin top (with overflow) and Tasmanian oak, these vanities display a very modern style. Capturing an elegant simplicity that is perfect for any modern home. Made with sustainable plantation tasmanian oak hardwood, they come with a signal draw and are available in different sizes and draw combinations

 

Groove - Tane Design

Product Design - Furniture

- Winner

‘Groove’ is a range of sustainable seating and lighting, comprising of chair, children’s stool and floor lamp; produced from recycled cardboard with bamboo frames. The products are inspired by exploring the alternative use of everyday materials. Components which create the three products are nested within each other, ensuring there is minimal material waste in the production process. The cardboard sections can be easily removed, recycled and replaced, giving the product an extended lifespan.

 

Press Stool - Flipboard Cafe / Brolly

Product Design - Furniture

Finalist

“Creativity is intelligence having fun.” - Albert Einstein Faced with the relentless consumption of insightful information left behind at the end of the day at cafe's, we wanted to respond to its digestion with humour. Brolly Design presents the Press Stool: where the pages of yesterday support the reading of today, and then some...

 

Little Cove - Marxcraft

Product Design - Furniture

Finalist

Besides working with my hands building furniture in my workshop whilst being surrounded by the perfume of wood around me, I love heading to the surf every opportunity I get. My favourite surf spot is "Little Cove" tucked away in the Noosa Hinterland. The serenity of the rainforest that borders the beautiful coastline is one of the most beautiful spots in the world. With the glorious Sunshine Coast sun beating on the ocean and being partially sheltered by the hinterland creates waves that are luxuriously warm, inviting and plentiful. It's a surfer's dream spot. Inspired by my favourite surf spot in the world - "Little Cove" in Noosa, I wanted to design a piece to celebrate this enchanting place in the world that has restored me time and time again.

 

UpperCup - UpperCup / Charlwood Design

Product Design - Homewares

- Winner

UpperCup is the world's finest reusable coffee cup. Designed, developed and manufactured in Melbourne.

 

Daisy - Tufts

Product Design - Homewares

Finalist

Inspired by sunny summer days spent in the studio, the daisy range from Tufts is made from brightly colored porcelain. With functional pieces for the table such as bowls and egg cups and decorative items including tealights, plant pots and pendant lights, the Daisy range is made to make you feel happy!

 

Willow 5L Alpine Jug - Willow Ware Australia Pty Ltd / Willow Ware Australia Pty Ltd

Product Design - Homewares

Finalist

The design challenge addressed was to build on the legacy of the original Alpine Jug with a new fully automated production line, improved material processes and functionality.

 

Interlocking Wine Rack - Power to Make

Product Design - Homewares

Finalist

Let's design an extendable and configurable range of products using one or two geometries only! LLDS has designed an innovative wine rack that allows users to decide how they want to store and display their wine collection; you can add and grow the wine rack over time, dismantle and reconfigure at any time. It is a functional product that is simple to use and elegant in solution.

 

Brightgreen BR450 LED candle bulb - Brightgreen Pty. Ltd.

Product Design - Lighting

- Winner

Melbourne based premium LED lighting company Brightgreen's BR450 candle bulb offers a long-life, energy efficient alternative to 35W incandescent candle bulbs that marries contemporary aesthetics with environmental responsibility. With an operating power of 7W and a brightness of 414 lumens, the BR450 uses only 20% of the energy of its incandescent equivalent to give an efficacy of 59 lumens per Watt, making it impressively efficient. The bulb's conical luminaire is designed to cast an even 180° spread of warm 3000K light across interiors, and its streamlined shape and minimal detailing makes it the ideal partner for modern light fittings. “The BR450 was developed in response to the trend for modern, minimal light fitting aesthetics as a more suitable energy efficient alternative to the classic candle bulb. It has definitely caused a stir with lighting designers; many have commented that its unconventional form flatters contemporary designs,” says Brightgreen CEO and head product designer David O’Driscoll.

 

Mittstrom- Mid Stream Urine Collection - FWEE / Charlwood Design

Product Design - Medical and Scientific

- Winner

Mittstrom is an innovative device to assist with the hygenic collection of midstream urine for pathology analysis. It is a low cost, fully biodegradable saddle made from corn starch into which a standard pathology collection jar is placed. Early stream urine is diverted away from the jar by a thin cornstarch membrane which dissolves over a period of 3 seconds and then allows the midstream urine to flow into the collection vial. Once collection is complete the user simply removes the filled jar and flushes the device down the toilet. This innovative product has been granted patents internationally

 

Emirates 2012 Melbourne Cup Birdcage Marquee - Emirates / George P. Johnson

Services - Corporate

- Winner

GPJ’s job for the Melbourne Cup 2012 Emirates Birdcage was to create a corporate hospitality event of the highest order. The installation was to capture all the distinctive service of the Emirates brand and to position the airline as an enabler of global connectivity and meaningful experiences, through the marquee’s luxe and engaging design. The marquee would give guests a chance to experience first-hand, how it feels to live like a well-travelled VIP “globalista”.

 

b.sirius - b.sirius

Textile + Surface Design - Fashion

- Winner

With nature as inspiration, Melbourne-based textile design company b.sirius weaves together fun original prints and textures to make you feel inspired. This Spring/Summer, peep through the kaleidoscope and frolic with our flamingos. Bright colours, bold prints and quirky characters grace this small and limited edition “Star” range! The focus of this project was to create something brand new for our customers, something that would excite them!

 

Ink & Spindle - Ink & Spindle

Textile + Surface Design - Interior

- Winner

An online portal that allows retail and industry customers to tailor the Ink & Spindle range - a collection of locally hand printed, ethical & bespoke interior textiles.

 

Route 86, High Street Northcote - Darebin City Council / Outlines

Urban Design

- Winner

High Street Northcote is a unique and much loved street. From its historical landmarks, architectural heritage and community heart, to street art, music, food and fashion the street has a vibrant, eclectic character all of its own. During 2011 and 2012 High Street underwent a major transformation centered around extensive tram track and streetscape works including the construction of new level access ‘Centre Island Platform’ and ‘Kerb Extension’ tram stops – the first of their specific kind on the network. Outlines were engaged as the urban designer for the delivery of the project working in partnership with Darebin City Council, Vicroads, Yarra Trams, the State Government a range of specialist consultants. An extensive community consultation and design process was focused on not only the functional requirements for the tram stops but also conceiving an approach that referenced the unique cultural, social and historical qualities of High Street Northcote. The outcome shows how creative and integrated urban design can meet the many logistical challenges of implementing transport infrastructure yet provide a vibrant and unique outcome for our streets, public spaces and the local community.

 

Bardot Highpoint - Bardot / Same Page Media

Visual Merchandising

- Winner

Our aim is to inspire shoppers to become involved with the Bardot brand and enter their stores with a sense of expectation, providing them with a personal and satisfying experience.

 

Hamer Hall - Ashton Raggat McDougall / ID/Lab

Wayfinding

Finalist

In 2012 the refurbished Hamer Hall opened its doors, with a new concert hall, redesigned atrium space, and world class facilities throughout. The updated building once again sits comfortably amongst Melbourne's iconic arts precinct, and now links St Kilda Road with Southbank. ID/Lab were selected to develop the wayfinding strategy and design for this landmark building, and to collaborate with project alliance of the Arts Centre, Major Projects Victoria, Ashton Raggart McDougall, and Baulderstone to deliver an integrated design solution which enhances the user experience across the site.

 

RMIT SWANSTON ACADEMIC BUILDING - RMIT / Büro North

Wayfinding

- Winner

Büro North collaborated with Lyons Architects to deliver the signage and wayfinding for the new RMIT Swanston Academic Building in Melbourne’s CBD. The $200m teaching facility now houses the College of Business and will undoubtedly redefine the built pedagogy of tertiary education.