[NYC16]

2016 New York Design Awards

spaces, objects, visual, graphic, digital & experience design, design champion, best studio & best start-up, plus over 40 specialist categories

accelerate transformation, celebrate courage, growing demand for design

Ketra - Natural Light [DRAFT]



Website

Silver Winner 

Project Overview

Crisp and bright during the day, soft and warm in the evening. It isn’t hard to recognize, because it’s been with us forever — flawless and fluid, delivering just what our bodies need, exactly when they need it. From the energizing midday sun to the familiar, soothing glow of a candle: it looks beautiful, feels comfortable, and never requires our intervention.

Organisation

Ketra

Project Brief

We’ve taken the formula provided by nature and put it into every Ketra product. Designed and executed by Ketra — from proprietary chip to intuitive commissioning tools, we are a complete solution for lighting and controls.

Until now, dynamic lighting of this kind has been inaccessible in the consumer space because of cost and implementation complexity. Ketra has created a system of fixtures and controls that all work together – something that has never been done before – and delivers ease of implementation as well as superior performance.

Project Innovation/Need

The Ketra system offers a simple, retrofit solution and delivers complete control over its products via wireless communication. Ketra is the first lighting company to create independently every necessary element within a cohesive system of fixtures, controls, and software. The autonomy of Ketra’s system allows unprecedented access to dynamic lighting by discerning consumers.

Ketra integrates seamlessly with existing infrastructure and standard lighting fixtures. Ketra light bulbs can be screwed in and used with existing dimmers. To layer on additional functionality, Ketra’s Design Studio software or mobile app can wirelessly communicate with lights to customize color, vibrancy, and temperature, or to program dynamic light shifts and pre-programmed events. Ketra’s wall-mounted X1 Touchpad gives a permanently installed control option, eliminating the need to access an app every time the light needs to change.

Design Challenge

The Ketra system offers a simple, retrofit solution and delivers complete control over its products via wireless communication. Ketra is the first lighting company to create independently every necessary element within a cohesive system of fixtures, controls, and software. The autonomy of Ketra’s system allows unprecedented access to dynamic lighting by discerning consumers.




This award celebrates creative and innovative design for either a component or overall product. Consideration given to aspects that relate to human usage, aesthetics, selection of components and materials, and the resolution of assembly, manufacturing and the overall function.
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